by VSA Prospecting | Mar 22, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Lead Generation, Newsletter, Perspectives and Opinions
There are a multitude of factors that impact the results of a lead generation calling campaign. The target list, the message, the technology, and the overall strategy all play a major role in a program’s success or failure. Ultimately, though, it comes down to the...
by VSA Prospecting | Feb 22, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Lead Generation, Newsletter, Telesales
When it comes to generating leads and connecting with your target prospects, there’s still nothing quite as impactful as a human-to-human telephone conversation. All the marketing automation tools and technology in the world can’t replace the power of the human voice...
by VSA Prospecting | Jan 27, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Perspectives and Opinions, Telesales
When it comes to building successful B2B lead generation and appointment-setting campaigns, there are certain factors that immediately spring to mind: The list: Are you targeting the right prospects? The technology: Do you have the right dialing automation tools and...
by VSA Prospecting | Jan 23, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Newsletter
The first documented cold call, according to various Internet sources, was made in 1873 by John Patterson, three years before Alexander Graham Bell submitted a patent for the first telephone. Patterson went on to create the National Cash Register Company and is...
by VSA Prospecting | Jan 4, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Perspectives and Opinions, Telesales
Whether or not you achieved your sales goals in 2022, the beginning of the new year is a perfect time for a fresh start. It’s a chance to consider implementing new marketing strategies to help grow your business and keep your sales pipelines full. The...
by VSA Prospecting | Dec 22, 2022 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Perspectives and Opinions, Telesales
VSA is always looking to forge new roads (after all, it’s one of our core values), but even we couldn’t have predicted all the dramatic changes that helped us grow and find new ways to serve our clients in 2022. Over the last year, the company has restructured...