by VSA Prospecting | Jun 13, 2023 | Appointment Setting, Call Center, Cold Calling, Inside Sales, Lead Generation, Perspectives and Opinions, Telesales
Think about the last time you received a cold call … or any phone call from a stranger. You’re naturally leery, and very possibly annoyed. Unless the person on the other end of the line says something to establish and build trust during the first few seconds of the...
by VSA Prospecting | May 30, 2023 | Appointment Setting, Call Center, Cold Calling, Inside Sales, Lead Generation, Telesales
There’s a natural tendency when B2B prospecting to want to boast about your company and the products or services you offer. After all, if you aren’t passionate about your offering, why should your target care? But there’s a time and a place to “sell,” and a cold call...
by VSA Prospecting | Apr 25, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Newsletter, Perspectives and Opinions, Telesales
Any sales rep who makes cold calls knows there’s a strong possibility they’re going to reach a voicemail recording, especially if they’re dialing a prospect’s cellphone. That trend has only gotten worse in recent years. With the rise of robocalls and various phone...
by VSA Prospecting | Apr 12, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Telesales
No matter how well a company thinks it knows its target audience, there’s always additional market intelligence that can dramatically impact business growth, especially in the complex world of B2B sales. Utilizing B2B market research to gather information about the...
by VSA Prospecting | Apr 3, 2023 | Appointment Setting, Branding, Call Center, Inside Sales, Lead Generation, Telesales
For startup businesses and small companies in growth mode, it’s only natural to dream big. Obviously, entrepreneurs don’t start a business and invest so much of their time and money if they don’t believe in the value of their offering. The challenge is...
by VSA Prospecting | Jan 27, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Perspectives and Opinions, Telesales
When it comes to building successful B2B lead generation and appointment-setting campaigns, there are certain factors that immediately spring to mind: The list: Are you targeting the right prospects? The technology: Do you have the right dialing automation tools and...