by VSA Prospecting | May 20, 2022 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Newsletter, Perspectives and Opinions, Telesales
With school ending and the start of summer just around the corner, parents everywhere face a pivotal decision: Will the next three months be the same old-same old, or will this be the year the family shakes up the regular routine? Instead of the usual day...
by VSA Prospecting | May 19, 2022 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Telesales
There are numerous strategies that go in to creating a successful B2B lead generation and appointment-setting campaign, but maybe the most important factor is having a highly focused list. By some accounts, a list is as much as a 70% predictor of a program’s...
by VSA Prospecting | May 3, 2022 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation
We’ve all heard the expression, “Would you buy a used car from this man?” The answer, in most cases, is a resounding no, and the reason is obvious: a lack of trust. Without establishing some level of trust, generating high-quality leads is almost impossible. This is...
by VSA Prospecting | Apr 22, 2022 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Newsletter
If your company is struggling to find, hire, and retain qualified employees right now, you’re not alone. According to the Bureau of Labor Statistics, there were 11.27 million job openings and 6.27 million unemployed people at the end of February—or a record-high...
by VSA Prospecting | Mar 30, 2022 | Appointment Setting, Call Center, Cold Calling, Inside Sales, Lead Generation
It’s now been more than two years since the COVID 19 pandemic changed everything about the world, including b2b sales and lead generation strategy. Sales and marketing processes that were once taken for granted suddenly required an entirely new mindset. As the...
by VSA Prospecting | Mar 17, 2022 | Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Newsletter
It’s one of the hottest two-word topics among business-to-business companies these days, and, no, we’re not talking about March Madness. We’re talking about sales enablement, which can be defined as … well, it depends on who you ask. Developing the perfect...