by VSA Prospecting | Nov 12, 2019 | Call Center, Lead Generation, Newsletter
It’s no secret: conducting a successful lead gen campaign requires a great prospect list. Yet most buying processes are becoming increasingly complex: they involve multiple influencers and decision makers, who are sometimes hard to identify. Thus, the perfect list is...
by VSA Prospecting | Sep 3, 2019 | Appointment Setting, Call Center, Newsletter, Perspectives and Opinions
Most of VSA’s clients first approach us when they’re seeking a partner for one specific task: lead generation. Usually, they’ve already built a prospect list and defined a target market. What they need is a partner with the resources and diligence to make calls, send...
by VSA Prospecting | Jul 30, 2019 | Appointment Setting, Lead Generation, Newsletter
Have you ever watched a partners’ dance competition? If so, you were probably amazed by how effortlessly the two partners flow across the floor, combining careful choreographed steps with their innate collaborative instincts. Either dancing alone would pale in...
by VSA Prospecting | Mar 29, 2019 | Appointment Setting, Call Center, Newsletter, Perspectives and Opinions
“How many appointments can I expect to get?” Above all else, this is the what most of our clients want to know. Understandably, companies that conduct lead gen campaigns want the ability to track and monitor their results. And there must be a strong correlation...
by VSA Prospecting | Mar 1, 2019 | Call Center, Cold Calling, Newsletter, Perspectives and Opinions
With St. Patrick’s Day approaching, some of us may recall an old children’s poem from the early 1900s that often made its way to our school lessons in March: What we call luck is simply pluck And doing things over and over Courage and will, perseverance and skill Are...
by VSA Prospecting | Feb 1, 2019 | Appointment Setting, Call Center, Cold Calling, Lead Generation, Newsletter, Perspectives and Opinions
While many outsourced B2B lead generation firms have a lot in common, when it comes to their approach to onboarding new clients—and in particular, writing phone scripts—they’re all over the map. Some firms want complete control over everything their business...
