by VSA Prospecting | Aug 23, 2023 | Appointment Setting, Branding, Call Center, Information Technology, Inside Sales, Lead Generation, Newsletter, Telesales
When VSA made the strategic decision to make inbound call center services one of our core focuses last year, it wasn’t as if we were starting from scratch. Inbound services have always been available to VSA’s clients. And our Philadelphia office handles inbound calls...
by VSA Prospecting | Jun 22, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Lead Generation, Newsletter, Telesales
The arrival of summer means longer days, backyard barbecues, afternoons at the pool, and the lure of the beach, but not everybody is in a celebratory mood this time of the year. For B2B companies, summer slow-downs can be a harsh annual reality. According to a recent...
by VSA Prospecting | May 22, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Lead Generation, Newsletter, Perspectives and Opinions, Telesales
Cold calling is an effective lead generation strategy when done right, but it’s not for the faint of heart. It’s hard enough to get your target prospects to pick up the phone, let alone to get them to listen to your message and agree to take the next step in the sales...
by VSA Prospecting | Apr 25, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Inside Sales, Newsletter, Perspectives and Opinions, Telesales
Any sales rep who makes cold calls knows there’s a strong possibility they’re going to reach a voicemail recording, especially if they’re dialing a prospect’s cellphone. That trend has only gotten worse in recent years. With the rise of robocalls and various phone...
by VSA Prospecting | Mar 22, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Lead Generation, Newsletter, Perspectives and Opinions
There are a multitude of factors that impact the results of a lead generation calling campaign. The target list, the message, the technology, and the overall strategy all play a major role in a program’s success or failure. Ultimately, though, it comes down to the...
by VSA Prospecting | Feb 22, 2023 | Appointment Setting, Branding, Call Center, Cold Calling, Lead Generation, Newsletter, Telesales
When it comes to generating leads and connecting with your target prospects, there’s still nothing quite as impactful as a human-to-human telephone conversation. All the marketing automation tools and technology in the world can’t replace the power of the human voice...
