Power Dialer vs. Predictive Dialer: Which Platform is Right for Your Lead Gen Needs?

Power Dialer vs. Predictive Dialer: Which Platform is Right for Your Lead Gen Needs?

Maximizing the number of quality conversations should be the aim of any telephone lead generation campaign, but the road toward achieving that goal isn’t always the same from one program to the next. There are a lot of variables that go into developing a successful...
Returning Clients and Referrals Have Helped VSA Enjoy a Successful Summer

Returning Clients and Referrals Have Helped VSA Enjoy a Successful Summer

 July 22 – Haddon Township, N.J. – Summer is traditionally a slower time for many industries, but VSA has enjoyed a steady stream of new business in recent months—thanks largely to returning clients and referrals. Since the spring, VSA has launched (or is in the...
Q&A with Our CEO: 8 Questions on the State of B2B Cold Calling

Q&A with Our CEO: 8 Questions on the State of B2B Cold Calling

Valerie Schlitt has seen plenty of changes in the world of telephone lead generation and B2B cold calling since starting VSA 23 years ago. In the past few years, though, those changes have been accelerating at a breakneck pace, forcing VSA to find new and innovative...
VSA Celebrates 20-Year Partnership with Software Provider Tayrex

VSA Celebrates 20-Year Partnership with Software Provider Tayrex

June 6 – Haddon Township, N.J. – Back in VSA’s nascent days as a lead generation and appointment-setting firm in the early 2000s, the company relied on Excel spreadsheets and even pen and paper to track call results and share reports with clients. Obviously, if...